Keyboard fail. The A on J.J. Abram’s netbook was busted, so
he used the next closest vowel… the O. Sadly, the name Snake would have worked
to complete the new Order of Sitheryn, but now… well, we got Snoke in The Force
Owokens.
Disney mandated the name be similar in cadence to the Seven
Dwarves because Snoke will be the leader of the Order of the Seven. J.J. and
the House of Mouse reached a compromise by dropping the suffix. Rather than
Snokey, we got Snoke. Hurray!
Kathleen Kennedy’s offhand name suggestion of
“Nebuchadnezzar” to J.J. was met with a “S’NOPE!” but the executive producer
still had some liquid in her hear from that morning’s 3-hour Soul Cycle warmup.
To her, it was clearly “SNOKE.”
In an unprecedented tie-in with the upcoming Kristin
Stewart, Jesse Eisenberg film American Ultra, Disney decided to name the lead
villain to Star Wars: The Force Awakens #Snoke because American Ultra’s
marketing will center on a backwards hashtag of Smoke#. When asked for comment,
Disney reps said it was for “Poetry.”
Andy Serkis is to be made entirely of steam… but not just
any steam. Vapor from limbs powered by e-cigs made by Snoke, one of the leading
authorities in the vape game.
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